Barrie Smith ︎ Design & Direction

Hello, I’m Barrie. I’m a creative professional with 10+ years experience leading a small in-house design team, providing creative/art direction, visual design, branding and concept ideation.


Selected works
Design / Art Direction


Design / Branding

Design / Branding

Design / Branding

Design / Branding

Art Direction

Art Direction

Youth Marketing Strategy


YMS is Voxburner's flagship annual event. Over the last 10 years it has evolved into the largest youth marketing festival in the world. Global brands and leading agencies come together to discover and learn the latest trends and youth perspectives. I worked with the internal design team to develop an identity that could be easily adapted to all event collateral. Also providing support to the marketing team with promotion and web site management.